The Key Flag is a mark of origin and a sign of Finnish work. With Key Flag sign the Association for Finnish Work committed company also for responsible work: to create jobs, to take into account the responsibility of production and operations, and to support the competence, well-being, and equality of employees.
The Design from Finland mark of the Association for Finnish Work can be awarded for a product, product group, or service that strongly represents Finnish design competence. The mark tells the company has invested in professional design and achieved business advantages through design. User-centered design is also the main criteria for getting the award.